Nike introduced its new model, Air Max 1000, produced using the possibilities of 3D printing technology, at the ComplexCon event in Las Vegas. This model stands out as a modern interpretation of the iconic Air Max 1, which was released in 1987 and attracted attention with its visible airbag. However, Nike Air Max 1000 is not currently available for general sale and can only reach a limited audience. However, the innovations offered by the model may herald a new era in shoe design.
In the production of Air Max 1000, a collaboration was made with Zellerfeld, which specializes in the production of 3D printed shoes. All parts of the shoe, except the airbag, were produced using 3D printing from a single flexible material. The use of layers with different densities and textures in this process ensured that the sole was solid and supportive and the upper part was more flexible. Thus, the shoe, which has a laceless design, can be easily put on and taken off.
In his statement about the production process of the Air Max 1000, Nike Innovation Director John Hoke drew attention to the new possibilities offered by 3D printing technology in design and production. He stated that complex details that are not possible with traditional methods can be easily realized thanks to this technology.
Nike Air Max 1000 has different color options
Nike first introduced the Air Max 1000 in a striking red color. However, different color options such as orange, white, blue and black were also exhibited at the event. The green airbag detail used in the black model attracted great attention. The fact that only 1,000 pairs of Air Max 1000 were produced and these pairs are available for pre-order shows that the model has limited access for now. However, it remains unclear whether this particular model will be available for wider sale.
This is not the first time Nike has used 3D printing technology with the Air Max 1000. VaporFly Elite Flyprint, launched in 2017, offered a lightweight and breathable upper surface material produced with 3D printing technology. On the other hand, not only Nike but also other big brands such as Adidas continue to invest in 3D printing technology. Adidas’ Climacool24 model, produced entirely with 3D printing, is shown as an important example of the widespread use of this technology in the industry.
3D printing technology leads to significant changes in both design and production processes in the shoe industry. Designs that cannot be produced using traditional methods can be easily realized with this technology. In addition, the fact that it accelerates production processes and reduces material waste also makes 3D printing stand out in terms of sustainability.
Air Max 1000 reveals Nike’s innovative approaches once again, signaling that more 3D printed models will meet consumers in the future. This model, which is an important turning point in terms of design aesthetics and production technology, may be the beginning of a new era in the shoe industry.