Meta is working on a new artificial intelligence feature that can transform the interaction between users on Instagram. This new feature, which the company tested with a limited group of user, automatically recommends the comments to be written to shares with the help of artificial intelligence. According to the information shared by Jonah Manzano, who closely follows the new features on social media platforms, Instagram has started to take place in the commentary of some users’ Write with Meta AI ”option.
When users click on this option, artificial intelligence, which analyzes the photo in the shipment, proposes three different comments to the content. For example, for a photo of a person posing in the living room, suggestions such as “a stylish living room”, “a warm and friendly environment” or ün ideal place for photography shooting ”can be offered. Users can also renew these suggestions if they wish, and see alternative comments.
In a statement made by Meta to Techcrunch, such features were tested regularly within the scope of the company’s general artificial intelligence development strategies. The company spokesman is not only in direct messages of artificial intelligence; Comments, flow, groups and search in the fields of the user experience is located in the field of enrichment, he said. However, no information was shared about which countries or for how long the tested feature would be active.
Comments on platforms such as Instagram are considered one of the areas where users can directly and original interactions with each other. Therefore, the creation of comments by artificial intelligence can be considered by some users as insincere or unnecessary. Especially users who adopt the culture of natural sharing and real interpretation, which dominated the early stages of Instagram, think that such automatic suggestions will harm the spirit of the platform.
Meta continues its artificial intelligence tests on other platforms other than Instagram
Despite everything, Meta’s interest in producing artificial intelligence -supported content is not new. Last year, the company tested the summaries created with artificial intelligence for comments under Facebook. This test aimed to make users understand their long series of comments faster. Therefore, intervention in the field of interpretation with artificial intelligence can be considered as part of a long -developed orientation developed by Meta.
It is not yet clear whether the company will present this feature to a wider audience. Some previously tested artificial intelligence features were either completely shelved or released on a limited scale, depending on user feedback. Considering the importance of Instagram users to the originality of comments, it is not easy to adopt this feature.
This approach of Meta gives important clues about the future of social media interactions. Especially how young users react to automated content with artificial intelligence will directly affect the permanence of such features. On the other hand, how the company will evaluate the feedback obtained by these tests seems to be one of the basic elements that will determine Instagram’s future user experience.