Murat Azdemir, Vice President of Samsung Türkiye Mobile Business Unit, talked about the possibility of a new increase for smartphone and tablet prices in Bloomberg HT. Azdemir increased semiconductor costs last week due to the war between the USA and Iran. Increases up to 9 to 9.50 times He said it happened. For those planning to buy a phone, the price change on the chip side is now directly reflected on the product label.
According to the information given by Azdemir, on an average smartphone semiconductor costtotal cost 20 percent to 25 percent constitutes the range. However, on the chip side, different pricing emerges every week and brands have difficulty giving forward-looking prices. Azdemir, this fluctuation 1 to 1.5 years He stated that it could take longer.
to the table in Türkiye logistics cost And exchange is also added. Samsung Türkiye manager, in dollar terms between last year and this year 25 percent price change He said what he saw. On the other hand, when they look at the global index, in the coming period 20 percent to 25 percent He stated that they expect additional price increases between .
On the market side, Azdemir stated that they see a slowdown in developed countries in 2025 due to inflation and interest rates. On the other hand, growth comes from developing countries, the global market is expected to reach 2025. 3 percent to 4 percent He said that he closed with a weighted average. He also explained that they started the first quarter of 2026 quickly, and that demand was delayed in some markets after regional developments.
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Turkish market continues to grow in phones and tablets
In Türkiye phone renewal cycle up to 6 years output. Despite this, the smartphone market with 7 percent growth closed. Azdemir in Türkiye last year Nearly 12 million mobile phones and about 2 million tablets sold, the growth in the tablet market is 10 percent He said it happened around . Samsung is on smartphones again in 2026 7 percentif on tablet 10 percent growth waiting.
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