Danish Kapoor
Danish Kapoor

Roborock is officially in Turkey with its smart robot vacuum cleaners

According to Euromonitor data, Roborock, the world's first smart robot vacuum cleaner brand in terms of turnover, introduced its new high-end products that blend the latest technology with user-oriented design to the Turkish market.

Focusing on offering product diversity in different segments for consumers with robot and vertical vacuum cleaner models About Roborock's global story and its work in Turkey, Roborock APAC Marketing Director Dan Cham: “Customer preferences are shifting towards capable and intelligent products that can be easily integrated into their smart homes. Our mission at Roborock is to introduce smart cleaning robots that will make daily tasks simpler and more enjoyable through technology. “The products we offer to the Turkish market combine smart technology with powerful cleaning, going beyond a vacuum cleaner and turning into a smart cleaning assistant for your home,” he said.

Roborock Turkey Sales Manager Sara Abdulhamit said about the highly anticipated models: “We are very grateful for the interest in Roborock in Turkey. In line with the various studies we have carried out, we are further expanding our presence in the Turkish market by increasing our product diversity. “We offer smart cleaning robots to users in different segments with the Roborock S8 MaxV Ultra, Qrevo MaxV, Flexi Pro and Flexi Lite models.” made the statement.

The company's flagship model, S8 MaxV Ultra, combines the cleaning solutions it offers with user-friendly features. The smart device can clean deep corners even in hard-to-reach areas with its 10,000 Pa HyperForce extraordinary suction power, FlexiArm Design side brush and extra edge mopping system.

Advanced RockDock Ultra aims for high level user comfort with its Reactive AI 2.0 Obstacle Recognition system. The robot vacuum cleaner can detect not only obstacles but also pets. When robot vacuum cleaner owners who are not at home wonder about their pet's condition, they will be able to easily follow their pets using the S8 MaxV Ultra. S8 MaxV Ultra provides a comprehensive and trouble-free cleaning experience with the solutions it offers.

Roborock Qrevo MaxV easily distinguishes itself from its competitors with its features that will make a difference in its segment. It attracts attention with its 7,000 Pa HyperForce suction power, self-cleaning structure and ease of use. Under furniture or in hard-to-reach corners, FlexiArm Design combines the side brush and the extra edge mopping system to eliminate all dust and dirt.

In addition, Roborock Qrevo MaxV, which aims to effectively clean stubborn stains and dirt by using 60°C hot water in its mop washing feature, analyzes the condition of the mops and carries out the necessary cleaning procedures. If the stains and dirt are not removed, it activates the mopping feature again and continues both wiping and sweeping until the area is clean. In addition, the robot vacuum cleaner, equipped with Reactive AI Obstacle Recognition technology, can quickly detect objects in the house and clean by avoiding them.

Roborock's vertical smart vacuum cleaner models Flexi Pro/Lite help clean wet or dry dirt and stains on the floor. Roborock Flexi series vertical vacuum cleaners offer high suction power up to 17,000 Pa, and thanks to RevoBrush 2.0, they remove dirt with clean water.

Vertical vacuum cleaners equipped with FlatReach technology allow you to easily reach dirt hidden under furniture such as sofas or beds. After cleaning, the brushes of the vacuum cleaners are washed at temperatures up to 60°C to eliminate bacteria and dried with air at 55°C, ready for the next cleaning.

In addition, DirTect smart sensor technology offers a comprehensive cleaning experience by repeating the cleaning of the brush if it detects that the roller brush is still dirty after the washing process. Flexi Pro offers 50 minutes of use with a full charge, while Flexi Lite can be used continuously for 40 minutes.

What is the price of Roborock products in Türkiye?

The starting price of Roborock's flagship model S8 MaxV Ultra was announced as 59,999 TL. It is possible to purchase the Roborock Qrevo MaxV with prices starting from 46,999 TL, the Roborock Flexi Pro with prices starting from 23,999 TL, and the Flexi Lite model with prices starting from 19,999 TL.

Different smart cleaning robots that appeal to different segments according to the needs of the users; It will be offered to consumers in chain technology markets such as MediaMarkt, Vatan, Teknosa, as well as online shopping platforms such as Hepsiburada, Trendyol, N11, Pazarama.

Danish Kapoor