Hard trade policies implemented by US President Donald Trump are on the agenda again. Import taxes, which were put into force at the beginning of the Presidency, were recently canceled temporarily. However, after the objections, these taxes were re -implemented by the court decision until 9 June 2025. The decision in question creates great uncertainty, especially for technology giants.
The court draws the limits of the President’s authority to regulate trade and stated that the last word in this field belonged to the Congress. However, the re -implementation of taxes during the temporary decision process has already forced the plans of companies. What will be the result in commercial regulations will be determined after the final file presentations on 9 June. After this date, a permanent decision is expected to be taken.
Donald Trump, Apple and other global companies under pressure pressure
Companies such as Apple, such as global scale, came under cost pressure with the re -entry of taxes. The company’s Chinese -based production model shows fragility against such policies. In particular, the fact that most of the assembly process of electronic devices is taking place abroad is seriously forcing Apple. In addition, the company’s second quarter financial forecasts are also updated downward.
For the second quarter of 2025, Apple may face a loss approaching $ 900 million. This damage is not only caused by production costs; At the same time, price increases that will be reflected on the consumer may adversely affect sales. The iPhone 17 series is planned to be on sale at the end of this year, while prices are more likely to be above the expected. But these price increases can weaken Apple’s hand in the competitive market.
On the other hand, the company will have to review the price strategy not only in the US market but also in global markets. Increased costs can accelerate Apple’s orientation to alternative production centers such as India and Vietnam. Creating production capacity in these centers can disrupt short -term production processes, although it will provide an advantage in the long term. However, Apple’s current supply chain structure may not be able to adapt to such a transition.
The fact that taxes remain in force until 9 June increases pressure on decision -making processes for large companies such as Apple. Moreover, in this uncertainty environment, the conditions of the agreements made with the suppliers may have to be negotiated again. Pricing, stock planning and logistics decisions of companies become vulnerable to such short risks. However, giant companies like Apple are trying to produce new solutions.
In terms of Apple, the most critical dimension of this process will be to maintain consumer trust. Further expensive products such as iPhone can direct users to alternative brands. This is at risk of weakening Apple’s position in the market. Nevertheless, the company’s brand loyalty and software-economic advantage can provide a certain extent resistance.
All these developments once again reveal the impact of the US trade policies in the technology sector. Trump’s economic measures affect not only imports but also innovation processes. Global investment and production companies will have to take a clearer position in the coming weeks. The arguments to be presented on June 9 will shape not only the present but also the coming years.
If import taxes become permanent, many technology giants, especially Apple, will have to review their existing production strategies. Although the increase in the short term is inevitable, the route of long -term investments will be drawn according to this decision. The fact that companies turn to new production centers will be followed carefully both economically and politically. How the process will be shaped will depend on the decision of the US courts.