HMD and Lava announced new generation-key phones with D2M technology that can transfer directly to mobile devices at the World Audio Visual and Entertainment Summit (WAVES) event held in Mumbai between 1-4 May 2025. This initiative was implemented with cooperation with FreeSTREAM, Sinclair and Tejas Networks. Devices allow users to access video and audio content without the need for internet connection. Both manufacturers emphasize that this technology has developed this technology, especially for low -income users and regions where internet infrastructure is weak.
The device, introduced by Lava, works with MediaTek’s MT6261 chipset and hosts Saankhya Labs’s SL3000 receiving chip. The 2.8 -inch display on the device is in the QVGA panel format with low power consumption. In addition, a battery with a capacity of 2.200 mAh and a built -in antenna that can receive broadcasting in the Ultra High Frequency (UHF) band is integrated into the phone. In this way, users can watch terrestrial broadcasts directly on the phone. Lava says that he developed this model with Tejas Networks and was produced in India.
HMD announced at the same event that it will produce an affordable key phone with support for D2M technology. Although it is confirmed that this device uses the SL3000 chip, other technical details are not yet shared with the public. However, HMD’s device is being developed in capacity to buy terrestrial broadcasts such as Lava without internet. Both manufacturers point out that devices are developed to reduce data consumption and to spread content access.
D2M technology makes content access independent from the internet
D2M, ie Direct-to-Mobile technology, allows content to be transmitted directly to mobile devices without the need for internet connection. With this technology, users will be able to watch Youtube, Netflix or live TV broadcasts without spending internet quota. The transmission of broadcasts with a FM radio -like system reduces data traffic and expands the coverage area. On the other hand, for the operation of the system, the devices need to have special antenna equipment and a compatible receiver chip. The D2M’s technical infrastructure is based on the ATSC 3.0 standard and under the leadership of Prasar Bharati, various field tests in India.
This technology is important not only for access to entertainment content, but also for the distribution of public services. For example, emergency warnings can be sent with D2M infrastructure during disaster moments or in cases where the internet is cut. Educational content can also be delivered quickly to the masses. In this context, D2M has a remarkable potential not only technological but also in terms of social benefit. In this respect, the Indian government positions technology as a tool that will increase digital inclusion.
As of 2025, there are still around 230 million key phone users in India. This user mass is mostly limited to internet access and faces high data costs. D2M technology offers an effective solution to offer content to this audience at low cost. Moreover, the fact that the components used in the production of devices are affordable, the phones reach the end user at reasonable prices. In addition to all these, the development of D2M technology can be a harbinger of a new era in the publishing sector.
The price of the D2M -supported phone introduced by Lava has not yet become clear. However, similar devices are expected to be sold between US $ 25-30. For a device at this level, terrestrial broadcasting offers significant functionality. The phone that HMD plans to remove is likely to be positioned slightly below this price level. However, it is estimated that both devices will attract high interest, especially in rural areas.
The spread of D2M devices means new opportunities for publishers. In this way, broadcasting organizations can reach a wider audience at lower costs. However, in order for the system to work smoothly, both device manufacturers and publishers should pay attention to technical compatibility issues. In addition, regulation institutions are expected to clarify the legal framework to support this technology. In this context, this movement, which started in India, may be an example for other countries.