WhatsApp, within Meta, has recently started to offer artificial intelligence -supported features to its users. The application field of the application, which appears in the search area, attracts attention to the new AI logo that appears on the chat screens. The fact that these features cannot be closed has created great discomfort among users. Many people argue that this is a problem in terms of personal privacy.
The basis of the criticism of users lies in the question of whether these artificial intelligence systems can access the message content. WhatsApp offers functions such as summarizing messages, while the system should “see” messages. However, Meta has announced a new technological infrastructure, which he calls “Private Processing” to eliminate such concerns. According to the company’s statement, this system makes it possible to perform artificial intelligence operations without accessing user data.
WhatsApp introduced the infrastructure that runs artificial intelligence while preserving privacy
Private Processing works in a similar way to the Private Cloud Compute system that Apple introduced last year. In this model, Apple performs operations within the device, only refers to the secure cloud infrastructure when necessary. In the system developed by Meta, a similar end -to -end encrypted and inaccessible trading environment is offered. Thus, even if the message content is processed, this process cannot be displayed by the meta.
The system works with a method called “Stateless Computation .. This structure allows the data to be completely deleted from the system after the process is completed. In other words, the presence of that data ends as soon as the process is finished. In addition, thanks to this approach, it is not technically possible to access the system access to past messages.
Meta also states that Private Processing will be controlled to provide transparency in the field of security. The company plans to offer security researchers to examine this system independently. Thus, the company’s security allegations will not only be supposed to. However, it is not fully explained for now how this audit process will work.
Discussions in the field of user privacy are not only specific to WhatsApp. Many major technology companies are faced with similar reactions while integrating artificial intelligence into their products. In addition to all these, this explanation of meta -based transparency can be considered at least as a start. However, it will show when the system really works safely.
Another important feature of Private Processing is that it is compatible with the principle of “advanced privacy”. This approach aims to ensure that access to past sessions is not technically possible. Thus, even if an attack takes place, the previous user data remains safe. This safety layer plays a very critical role, especially in features such as automatic summarizing of message contents.
With this new technological infrastructure, Meta is expected to offer WhatsApp users with artificial intelligence features more safely. Although users’ trust in such systems will be shaped over time, this structure, which center, has the potential to make a difference. It is a separate expectation that the company offers the user more control about the system in the future. Unless this expectation is realized, user criticism will probably continue.
Increasing regulations on data privacy force technology companies to establish more transparent and accountable systems. The European Union’s solid regulations such as GDPR show that such infrastructures are no longer luxury, not luxury. On the other hand, informing users and respecting their preferences is decisive in the acceptance of these technologies. WhatsApp’s Private Processing model is technically strong in this sense, but it still contains some question marks on the user experience side.