Samsung’s product naming strategy, over the years in global markets with different brand names of the same equipment again drew attention. This application continued not only on a country basis, but sometimes in the same country, on special names for different operators. The Galaxy Buddy 4 business model offered for the LG U+ operator in South Korea is actually the same as technically the same as the Galaxy A16 5G, which was previously released. However, the device took its place on the agenda with its new name and operator -specific marketing strategy.
Galaxy Buddy 4 business is based on Samsung’s Exynos 1380 processor and is presented with 6 GB of RAM. With 128 GB internal storage capacity, the device allows to increase this area with MicroSD card support. The Android 15 operating system on the phone, Samsung’s customized interface One UI 7. For this device, Samsung promises five main Android version updates and one UI software support. This stands out as a remarkable detail for users who want long -term software support.
It comes with a 6.7 -inch AMOLED display and 90Hz renewal speed
The 6.7 -inch Super AMOLED display offers Full HD+ resolution and provides a more fluent image experience with a 90Hz renewal speed. This screen promises a smoother experience, especially in intense visual activities such as video watching and playing games. However, the lack of a higher renewal rate of the screen can be considered as a disadvantage compared to some competitors in the similar price band. Offering a basic durability against water splashes and dust with the IP54 certificate, the device does not offer full protection against water or dust.
A triple structure was preferred in the camera system. The 50 MP main sensor is accompanied by a 5 MP ultra wide -angle lens and a 2 MP macro camera. On the front is a 13 MP resolution selfie camera. All cameras can record video at 1080p resolution and 30 frames per second. In particular, the absence of 60FPS or 4K support, especially for video recording, may be limiting for users looking for high performance in this field.
In addition, the device has 5G support, Wi-Fi 5, Bluetooth 5.3 and NFC connection options. The USB-C port is used for data transfer and charging. On the safety side, the integrated fingerprint reader is placed on the side. The Galaxy Buddy 4 Business, which weighs 200 grams, offers a relatively thin profile with a thickness of 7.9 mm. The battery capacity is 5,000 mAh and the device comes with 25W fast charging support. However, it can be evaluated today that higher speed charging technologies are becoming increasingly widespread and 25W can be limited.
Galaxy Buddy 4 business meets users with three different color options in South Korea: blue black, light gray and gold. The fact that this model is specially presented to the LG U+ operator creates uncertainty as to whether the device will be sold under the same name in international markets. In any case, the approach of launching the same equipment with different names reveals once again that Samsung has gone to flexibility in its regional marketing strategies.
Samsung’s strategy re -presentation with different names increases the diversity of the company’s product range and allows users to shape their device preferences through operator and brand loyalty. However, this can be considered as an element that can lead to confusion for some users.