Google aims to facilitate creative content production in the business world by offering Vids AI, an artificial intelligence-supported video creation tool, to a wide range of users. Designed especially for Google Workspace users, this tool allows users to quickly create videos from various digital files. Using Google’s artificial intelligence model Gemini, Vids AI brings together files from Google Drive, text-based instructions, and visual materials; thus allowing companies to quickly meet their content needs such as marketing and training.
Vids AI offers a variety of templates, allowing users to quickly start their projects and also allows adding custom content. Users can integrate their own materials from a basic template or create a video from scratch. The “Help Me” feature provides support in the video creation process by suggesting scenarios according to the commands given by the user. Thus, video content can be created with completely original images and texts, offering a great advantage especially for professionals who want to develop content suitable for their brand identity.
Google enables teams to contribute to video projects with practical solutions provided by Vids AI. This tool allows users to continue their projects by not only leveraging the documents they have stored on Google Drive, but also by collaborating with colleagues in real time. Considering the increasing need for digital content, especially in the business world, this flexibility provided by Vids AI creates a time-saving effect in content production processes.
While creating videos with Vids AI, users can also upload their own photos and videos to the platform. The built-in virtual studio feature allows teams or individual users to not only combine text and visuals, but also add audio recordings and video footage directly into the tool. Thus, content that increases both personal touches and visual quality can be easily produced. This feature, supported by Google’s Gemini AI model, offers a content production logic that works in a slide show format, unlike video artificial intelligence such as Runway’s Gen-2 or OpenAI’s Sora. This structure allows for much faster results than a comprehensive video editing process.
In which Workspace packages can Google Vids AI be used?
Vids AI tool is offered to Business Standard, Business Plus, Enterprise Standard, Enterprise Plus, Essentials and Enterprise Essentials Plus users from Google Workspace packages. In this context, professionals at different levels of the business world are allowed to quickly create video content and reach larger audiences. This move by Google offers a very practical solution for companies looking for quick solutions in areas such as marketing, education and information, at a time when digital content is gaining importance in the business world.