The European Union questions what technology companies are doing against online frauds. Apple, Google and Microsoft sent official information requests. This initiative stands out as part of the effort to make the implementation of the Digital Services Act more strict. In addition, Booking Holdings has become obliged to explain the measures taken against fake accommodation announcements.
The EU deals with fake banking practices as a critical problem. The App Store and Google Play are among the most used areas of fraudsters. It is known that these applications cause serious financial losses by misleading users. In addition, fake results in Google searches and misleading directions in Microsoft Bing were added to the review list. In addition, how transparent the content control systems of the platforms are under the spotlight.
The European Union awaits concrete steps from companies in the fight against online fraud
EU Technology Chief Henna Virkkunen emphasizes that online crimes are increasingly digitalized. The abuse of artificial intelligence by fraudsters makes its detection process difficult. Losses exceeding 4 billion euros per year throughout Europe reveal the economic dimension of this problem. Virkkuen says that companies should both develop advanced security vehicles and act more openly against their users. In addition, it is clearly expressed that no results cannot be obtained without transparency and cooperation.
The content of the answers to the companies will determine the size of the future penalties. Platforms that fail under the DSA will face the risk of paying a penalty up to 6 percent of global turnover. This rate means huge figures for companies that earn billions of dollars such as Apple and Google. However, there is no definite information on how these companies will respond. The whole process seems to directly affect the future functioning of technology companies.
The European Union continues its audits with the Digital Markets Law. Within the scope of this law, Apple had to pay $ 570 million in recent months and Meta had to pay a penalty of 228 million dollars. Both companies are known to object to decisions. However, these penalties are expected to affect the investments of companies in Europe until the process is completed. However, the implementation of DMA can lead to technology companies to adopt different strategies in the European market.
On the other hand, these decisions of the EU also concern the global technology sector. Strict inspections in Europe can be an example for regulators in other regions. Therefore, Apple, Google and Microsoft’s measures will affect not only Europe, but also global ecosystem. In addition, these user security -oriented arrangements can radically change the functioning of internet services. Nevertheless, the concrete steps taken by companies will show how the process will progress.
The penalties imposed on American technology giants are reacting to the US administration. The $ 3.5 billion -cut antitröst penalty to Google, led to the harsh statements of President Donald Trump. Trump accused Europe of discrimination against American companies. In addition, he said he could open a trade investigation. These discourses may cause further stretching of economic relations between the two sides.
In spite of everything, the EU is stable on online security. The diversification of fraud methods forces institutions to be more careful. Virkkuen’s statements show that serious sanctions are inevitable if the platforms remain passive. In addition to all these, the abuse of artificial intelligence creates a separate agenda for organizers. For this reason, technology companies are expected to develop quick and effective solutions.
The EU defines user security as a joint responsibility not only for technology giants, but also by public authorities and financial institutions. This approach puts the solution of the problem on a more comprehensive ground. However, the main responsibility remains on the platforms. Because these services, which users use on a daily basis, stand out as the most easily accessible channels of fraudsters. In addition, increasing user awareness is considered as a long -term solution.