BİM supermarket chain included a prominent product in the drone market in its current catalog dated June 19, 2026. DJI’s compact model Neo, weighing 135 grams, will be waiting for its buyers on BİM shelves this week with a price tag of 6,950 TL. of the device Hepsiburada Its price on shopping platforms such as is around 11,399 TL; This reveals that the price offered by BİM is significantly below the market. The package that will be on sale consists of an intelligent flight battery, double propeller protection, Type-C to Type-C PD charging cable, a pair of spare propellers, four spare screws and a screwdriver. Remote control is not included in the package; This point stands out as the most critical detail that those who are considering purchasing the device should consider.
DJI Neo is a device that was introduced to the public in September 2024 and is the lightest drone model the company has produced to date. This design, which fits in the palm of your hand with dimensions of 130×157×48.5 mm, is positioned to appeal to both amateur users and content producers. The basis for the device’s portability claim lies not only in its dimensions but also in its take-off weight of only 135 grams; This value falls significantly behind many drones in a similar category. Propeller guards come with the product in pairs, and this structure provides a certain degree of suitability for use indoors or in crowded environments.
On the camera side, DJI Neo offers a system based on a 1/2 inch image sensor. The optical structure, designed with a 117.6-degree wide-angle lens, f/2.8 aperture and 14 mm framing equivalent, can focus from 60 centimeters to infinity. The device can record video at 4K resolution at 30 frames per second; In 1080p mode, it is possible to go up to 60 frames per second. Offering 12 megapixel photo output, the model stores recordings with a maximum video bit rate of 75 Mbps. While images taken in color mode are stored in JPEG format, videos are saved as MP4 and the internal 22 GB storage space works without the use of an external card.
In terms of image stabilization, DJI Neo is equipped with a single-axis mechanical gimbal system. In addition, software-based RockSteady and HorizonBalancing features are also offered to the user. While the drone can actively use one of these two electronic stabilization options when recording in a 16:9 aspect ratio, stabilization is disabled when recording in a 4:3 aspect ratio; This makes corrections necessary with external software such as Gyroflow. QuickShots modes; It offers predefined cinematic moves such as Rocket, Circle and Dronie. Thanks to the artificial intelligence-supported automatic framing feature, it is also possible for moving subjects to maintain their central position in the image.
DJI Neo’s Flight Performance and Connectivity Options
DJI Neo can stay in the air for approximately 18 minutes in a windless environment; With propeller guards, this time is reduced to 17 minutes. The maximum horizontal speed of the device is approximately 29 km/h in Normal mode, 29 km/h in Sport mode and approximately 58 km/h in Manual mode. The maximum take-off altitude is defined as 2,000 meters and level 4 wind resistance (8 meters per second) is also among the technical values. The navigation system uses GPS, Galileo and BeiDou simultaneously; This structure supports flight precision and position stability.
The 1,435 mAh capacity lithium-ion battery has a light weight of approximately 45 grams, compatible with the overall design of the device. When charged directly to the body via the Type-C to Type-C PD cable that comes with the package, the device charges with 15 watts of power and a full charge takes approximately 50 minutes. When using the battery charging center, three batteries can be charged simultaneously with 60 watts of power. The device, which uses the O4 video transmission system for data transmission, can reach a range of 10 km according to the FCC standard in an unobstructed environment; On the other hand, this value remains at 6 km in the CE standard. A maximum file transfer speed of 25 MB/s is possible with a Wi-Fi connection.
The device can be used with virtual joystick control or voice commands via the DJI Fly application. Despite this, it should be noted that a physical controller such as DJI RC-N3 is recommended for an efficient flight experience; The remote control is excluded from this package and must be supplied separately. The QuickTransfer feature allows the content to be transferred quickly over Wi-Fi after shooting. The temperature range at which the device can operate is determined between -10°C and 40°C.
Looking at the current prices in the market, DJI Neo is sold between 9,000 TL and 11,000 TL. The price of 6,950 TL determined by BİM creates a serious difference according to this table. However, it should be reminded that stocks are limited and current products usually run out in a short time. The product can also be purchased at BİM with the option of 6 installments for cash price. Those evaluating the device also need to take into account the costs of spare batteries and remote control.