In order to make the map service more accurate and detailed, Apple introduced a new application called Map Maps Surveyor ”quietly. However, this application is not open to everyone and has been developed only for certain users. The company, which wants to ensure that the Apple Map is equipped with wider and more up -to -date data, aims to collect data from individual users through this new application. Maps Surveyor allows users to record images of street signs, details on the side of the road, and other elements in the designated routes. But to use this application, an additional platform is required.
Users who download the Apple Maps Surveyor application encounter a screen that wants them to match a different platform when they turn on the application. For now, this integration is only possible with Premise. Premise is known as a platform that offers awards to users who complete certain tasks. Users can reach a certain profit by fulfilling tasks such as participating in surveys, taking photos of certain places and sharing their personal data. Although it is not known exactly how Apple has made a agreement with this platform, it is seen that a new era has been entered to collect map data.
Apple begins to collect map data from individual users
Application codes examined by Macrumors will show that Apple will invite certain users to improve map data through the Premise Platform. In order to process this system, users need to collect images along the road by placing their iPhones in a horizontal assembly apparatus. These data will be transmitted to Apple to make map services more sensitive. Apple has long been known to have collected such data using its own map vehicle fleet for a long time. In addition, the company is thought to be more dynamic and up -to -date by exploring the data collection strategy through individual users.
Although the Apple Maps Surveyor application is a new step that the company has taken to improve the map service, the fact that the application is currently only available in the US means limited access. Apple, this application is planning to expand to different countries, yet there is no clear information. However, the “Problem Report” option in the current Apple Maps still offers an alternative for users who want to send direct feedback to Apple.
In addition to all these, data collection from individual users brings concerns about privacy. Although Apple emphasizes the importance it attaches to user privacy, it remains unclear how such a data collection method will be met by users. It is expected to follow a more transparent approach on what data to collect, how long it will store this data and what security measures are taken.
Although Apple’s new data collection method is seen as a new strategy for the development of map services, user feedback will play a critical role in determining the future steps of the company. Whether the application will be integrated with other platforms or whether a different model will be switched to. In any case, it is clear that Apple is looking for new ways to make the map service more competitive.