apple, July 17, 2026 It increased the prices of all current iPhone models on its online store in Japan. The company applied an increase of between 8 percent and 11.3 percent in the product group ranging from iPhone 16 to iPhone 17 Pro Max. So the price difference in some models 20,000 yen It went up to . While the labels in the Turkish store did not change, the depreciation of the Japanese yen against the dollar stood out as the main reason for the increase.
apple, iPhone 17 Pro Max increased the starting price from 194,800 yen to 214,800 yen. Thus, the increase in the most expensive model of the series reached 10.3 percent. In addition, the iPhone 17 Pro entered the store with a new price of 194,800 yen instead of 179,800 yen. The company made an increase of 8.3 percent in this model. The iPhone 17 Pro Max received the highest monetary difference with 20,000 yen.
iphone airThe price increased by 11.3 percent, from 159,800 yen to 177,800 yen. Thus, this model received the highest proportional increase in Apple’s Japanese store. On the other hand, the price of the standard iPhone 17 increased from 129,800 yen to 142,800 yen. Apple implemented a 10 percent increase on this model. The new prices do not bring any changes to storage capacity or hardware options.
Apple is more affordable iPhone 17e He started asking 107,800 yen instead of 99,800 yen for it. Thus, the starting price of the model increased by 8 percent. The company also increased the price of the iPhone 16, which it continues to sell, from 114,800 yen to 124,800 yen. This change means an 8.7 percent increase on the iPhone 16 side. Users in Japan now pay between 8,000 yen and 20,000 yen more for updated models.
iPhone purchased from Japan works in Türkiye, but requires registration
one from japan You can use iPhone in Türkiyebecause current models support frequencies compatible with mobile networks in Türkiye. However, in order to use the device for a long time with a mobile line established in Türkiye, you need to register IMEI. Phones that exceed the registration period cannot connect to mobile networks in Türkiye, but the Wi-Fi connection continues to work. Therefore, it is not enough to calculate the purchase based only on the Japanese store price. Passport registration, registration right and related fee directly affect the total cost.
For many years, iPhone models sold in Japan were known to also operate the camera shutter sound in silent mode. On current models, this behavior may vary depending on the country used and the active SIM card. However, it is necessary to check the relevant model number and regional software features before purchasing. Apple’s warranty terms may also vary by country and product. When applying for service in Türkiye, Apple may offer different transaction options depending on the country where the device was purchased.
Physical SIM and eSIM support may vary depending on the regional version of the model purchased. Japanese models generally offer physical nano-SIM and eSIM options together. In addition, since major operators in Türkiye provide eSIM services, you can also use suitable models via eSIM. However, before purchasing, it is necessary to check that the device is not SIM unlocked. Devices purchased at full price from Apple’s own store often come without carrier lock.
Turkish language option and Türkiye region settings can be used on an iPhone brought from Japan. You can also select the App Store country as Türkiye and install local applications except Apple Pay normally. However, since there is no Apple Pay service in Türkiye, the model purchased from Japan does not eliminate this restriction. NFC, Wi-Fi, Bluetooth and location features of the device work normally in Türkiye. On the mobile connection side, IMEI registration plays a decisive role.
Apple’s Japan store offers the iPhone 17 Pro, iPhone Air, iPhone 17, iPhone 17e and iPhone 16 models in its current product line. On the iPhone 17 side A19 processor, 120 Hz ProMotion display And 48 megapixel Dual Fusion camera system is available. However, the latest price change did not add any innovations to the technical features or storage options of the devices. The company only increased its sales prices in Japan. No similar same-day iPhone spikes were seen in the US store and other countries checked.
Apple also increased Mac and iPad prices in many countries in June. The company cited memory chip shortages and rising parts costs as reasons for this change. Exchange rate movements play a more prominent role in the iPhone increase in Japan. Dollar on July 17 at about 162.4 yen reached the level. The Japanese yen has lost more than 9 percent of its value against the dollar in the past 12 months.
The change in new iPhone prices between 8 percent and 11.3 percent is in a close range with the annual movement in the exchange rate. However, some Japanese retailers had previously increased the prices of iPhone 17 models by approximately 10 percent. Apple’s change of official store prices has also brought labels in the company’s direct sales channel closer to retailers. The increase only covered current iPhone models in the Japan store. Apple did not change iPhone prices in the US on the same day.
The company has released iPhone prices in various countries. iCloud+, Apple Music and Apple One also raised its prices. Apple Music’s individual plan in the US increased from $10.99 to $11.99. In addition, the monthly fee for the family plan increased from $16.99 to $19.99. Apple cited increased licensing costs for the change in music subscription. Japan was also among the countries where service prices changed.
Those planning to buy an iPhone from Japan need to take into account IMEI registration and possible service differences in addition to the store price. On the iPhone 17 Pro Max side 20,000 yen increaseconstitutes the highest monetary difference in the new price list. iPhone Air carries the highest proportional increase with 11.3 percent. The iPhone 17e received the smallest monetary increase on the list by 8,000 yen. Apple Japan has started implementing the updated prices on its online store.
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